Find the right words to turn browsers into buyers.
The Client: Debbie Gardner from the Flooring Girl is a direct yet quirky individual that has a passion for b2b digital products. The project was for an email sales funnel to promote one of her favorite products, Six-Figure Blogger.
The Challenge: This email marketing promotion was at the height of the pandemic. A lot have lost their jobs or are in fear of losing their jobs. The challenge was getting them to spend money on a course for a blog that isn’t currently making any money (or very little).
The Solution: I utilized the power of detailed storytelling to illustrate her journey to making multiple six figures during one of the most stressful times in her life, facing bankruptcy.
The Noteworthy Results:
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